In connection with providing our Services, there are times when we may ask for or collect information from you, either in the form of anonymous data or personal data.
TYPES OF INFORMATION WE COLLECT
We may automatically collect information regarding your interaction with, and use of, our Services. Information we may collect includes, but is not limited to, Device identifier and hardware information, web requests, IP address, browser type and language, cookie information, location (GPS) information, system type, whether you have enabling software to access certain features, access times, referring website URLs, information about your purchases, frequency of rides on the bicycle, starting location and ending location of your rides, power consumption during your rides, error occurrences with respect to the battery of the bicycle, motor and bicycle serial numbers and the hardware version you are using, and other information about your interactions with us.
When you choose to submit personal data to our Services (including name, address, telephone number, email address, location (GPS) information, transaction information, credit card information, date of birth, etc.), your information is used only for the specific purpose for which it was submitted, unless you consent otherwise or as required by law. In many cases, you choose the amount of information you supply. There may be instances where some of the information that we ask you to provide is identified as mandatory and some as voluntary. In such cases, if you do not provide mandatory personal data with respect to a particular activity, you will not be able to engage in that activity. We may collect your personal data through the automatically-collected information set out above, and/or when you:
- Place an order from our Services or otherwise download or use our Services;
- Return an item or make an exchange
- Inquire about our Services;
- Create an account via our Services;
- Sign up for email updates or to receive our newsletter and/or advertisements;
- Register your bicycle;
- Enter a contest or sweepstakes;
- Use a Service that requests information regarding your location;
- Are referred to us through a marketing promotion; or
- Participate in a marketing survey, promotion or event.
We maintain the personal data that you provide us, along with a record of your purchases, in a secure database. To best serve you, we may combine your personal information with data that is publicly available and data that we receive from other reputable sources.
Log Files: Our servers automatically record certain information (e.g., web request, Internet Protocol ("IP") address, browser type, browser language, URLs, etc.) that your web browser sends whenever you use our Services.
Web Beacons: We may employ clear GIFs or Web Beacons to track anonymously how users use our Services. We may also use Web Beacons in our emails to track which emails are opened by recipients.
We may also use a third-party service provider to collect analytical information related to the use of the Services, such as Device state information, Device hardware and OS information, information relating to how a Service functions, and the physical location of a user’s Device at the time the Device crashes. This information is collected and stored in a way that does not personally identify any particular user. We use this aggregated data to improve the quality and functionality of its Services.
USE OF INFORMATION
At Specialized, we always want to provide you with the most interesting information and the best possible shopping experience when you choose to purchase products or services through our Services. In order to do this, we collect information that allows us to:
- Facilitate online purchases of our products;
- Process and track your order;
- Provide the information, products and services you request;
- Contact you about the status of an order;
- Send you promotional offers or information we believe will be of interest to you;
- Send you email updates, announcements and/or newsletters;
- Identify your product and service preferences;
- Determine your location for shipping and returns;
- Receive your reviews of our services;
- Enhance, customize and personalize your experiences and communications with Specialized;
- Market products and services offered by us and our business partners;
- Provide information concerning product recalls or products you have purchased; and
- Improve and enhance our merchandise selection, content of our Services and customer service.
We collect personal data from users of our Services on a voluntary basis; however, users are not required to give such information to access many of our Services. Personal data may include, without limitation, name, address, phone number, e-mail address, location (GPS) information, billing information and credit card numbers. A user’s personal data may be used for purposes of receiving and processing an order through our Services, determining a user’s location, shipping and returns and customer satisfaction reviews. We also use users' personal data to share news about our athletes, cycling or multi-sport races and competitions, assist in marketing products and services offered by us and our business partners, to facilitate online purchases of our products and to enhance the content of our Services.
When someone downloads and/or uses our Services, our web servers automatically gather information that allows our Services to communicate with the user's Device. We may also use any of the following information: the number of times a user uses our Services, which parts of the Service a user uses, IP address (the Internet address assigned to your Device from your Internet Service Provider), domain type, browser type (e.g., Safari or Internet Explorer), location (GPS) information, and date and time of day. We use this information for statistical purposes that help us design and administer our Services.
DISCLOSURE OF PERSONAL DATA
We do not sell, trade, or rent to any unaffiliated third parties your personal data collected via our Services. We do use the anonymous data and the personal data collected through our Services for statistical purposes and for improving the Services, as well as for our marketing purposes, as part of our responses to your questions or requests for information and potentially when sending commercial emails to you. We may engage a third party’s software or services to assist us with these analyses and activities in which case such information and your personal data may be shared with them for these purposes (e.g., your email address with our outbound email marketing provider).
We contract with other companies to provide certain services, including shipping, name and address verification, email distribution, location (GPS) information, market research, promotions management and payment processing. We provide these companies with only the information they need to perform their services and work closely with them to ensure that your privacy is respected and protected. This may include sending you newsletters and emails periodically. However, you will have the choice to opt out of receiving newsletters and promotional emails for our Services. These companies are prohibited by contract from using this information and your personal data for their own marketing purposes or from sharing this information and personal data with anyone other than Specialized. As a practical matter, we must release your mailing address to a postal or courier service to deliver information you requested or the services/products you purchased.
From time to time, we may share our mailing list (names and addresses only) and your general shopping activity with our business partners whose products and services we believe will be of interest to you and whose privacy practices meet the Direct Marketing Association's privacy standards. We do not share email addresses for this purpose. If you do not want to receive mailings from other reputable companies and prefer that we do not share any information with these companies, please contact us.
On rare occasions, we may disclose specific information, including your personal data, upon governmental request, in response to a court order, or when required by law to do so. We may share such information to prevent illegal uses of Specialized’s products and services, or to defend ourselves against third-party claims. We may also share such information with companies assisting in fraud protection or investigation. We do not provide such information to these agencies or companies for marketing or commercial purposes.
In some cases, we may choose to buy or sell assets. In these business transfers, customer information, including personal data, is typically one of the business assets that is transferred. Moreover, if any of the Services, Specialized or substantially all of its assets were acquired, or in the unlikely event that we go out of business or enter bankruptcy, customer information, including personal data, would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of any of the Services, Specialized or any of its assets may continue to use your personal data as set forth in this policy.
INTERNATIONAL TRANSFER OF INFORMATION COLLECTED
RETENTION OF PERSONAL DATA
We will cease to retain your personal data when the purpose for which that personal data was collected is no longer being served by the retention of that personal data, and retention is no longer necessary for legal or business purposes.
We use a variety of current technologies and processes for the protection of our customer data. We maintain a private database on our servers for the storage of all information collected through our Services. It is our practice to use encryption whenever we receive or transmit sensitive personal data. We use encryption technology to ensure the secure transmission of any personal data you provide while using our Services. All transactions completed through our Services are conducted using 2048-bit Secure Sockets Layer (SSL) encryption.
We will take reasonable security measures which we believe are appropriate to protect your personal data from unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks, and, where possible, will ask that any third parties to whom we may transfer your information take comparable steps to protect that security. Although we will use all reasonable efforts to safeguard the confidentiality of any user information collected, the security of any system or network storing or handling Personal Data cannot be fully assured, and we do not guarantee that there will be no security incidents, no malicious code (such as viruses, bugs, Trojan horses, spyware or other malware) on the website, no errors in transmission or no unauthorized acts of third parties. Email is not a secure form of communication. Please do not send us your credit card number, social security number or other personal data via email.
HOW YOU CAN HELP YOURSELF
To help ensure that our security measures are effective in preventing unauthorized access to your personal data, you should be aware of the security features available to you through your browser. You should use a security-enabled browser to submit your credit card information and other personal data via our Services. Please note: if you do not use a SSL-capable browser, you are at risk of having data intercepted. We will not be responsible for any compromise of data that is intercepted due to your use of an unsecured browser.
Most browsers have the ability to notify you if you change between secure and unsecure communications, receive invalid site identification information for the site you are communicating with, or send information over an unsecured connection. We recommend that you enable these browser functions to help ensure that your communications are secure. You can also monitor the URL of the site you are visiting (secure URLs begin with https:// rather than the normal http://), along with the security symbol of your browser (e.g., a broken or complete key in Internet Explorer) to help identify when you are communicating with a secure server. You can also view the details of the security certificate of the site to which you are connected. We encourage you to use this to check the validity of any site you connect to using secure communications.
WHO MAY USE OUR SERVICES
We do not knowingly collect personal data from anyone under the age of 13. Our Services are all directed to people who are at least 13 years old. Since information regarding children under the age of 13 is not collected, we do not knowingly distribute personal data regarding children under the age of 13.
PRIVACY PROTECTION ACT COMPLIANCE
Because we value your privacy, we have taken the necessary precautions to be in compliance with the local law. We therefore will distribute your personal data to outside parties only in accordance with the applicable data protection legislation and local law.
As part of the applicable data protection legislation and local law, all users of our Services may access and request for correction of their personal data and to contact us with any enquiries or complaints in respect of their personal data (including the possible choices and means for limiting the processing of your personal data, or to cease or not begin processing your personal data for purposes of direct marketing).
Where you provide us with personal data about you, you are responsible for ensuring that this personal data is complete, accurate, true and up-to-date. Failure on your part to do so may result in us being unable to provide you with the Services. If there are any changes to your personal data, or if you believe that the personal data we have about you is inaccurate, incomplete, misleading or not up-to-date, please contact us so that we may take steps to correct or update your personal data.
Designation: Customer Service Officer
If your request is made via email, you may make changes to your personal data which we possess by following the link in any email sent by us to remove or edit your personal data.
In accordance with the local law:
- We may charge a prescribed fee for processing your request for access, and we will inform you of the fee prior to processing your request; and
- We may refuse to comply with your request for access or correction to your personal data and if we refuse to comply with such request, we will inform you of our refusal and reason for our refusal.
OPT OUT INFORMATION
If you would like to add your name to our marketing list, or request that your name be removed, please click on the “unsubscribe” link in our emails. We will make a reasonable effort to accommodate your request.
However, like other companies, we cannot guarantee 100% the security or confidentiality of the information and personal data you provide to us.